Use the Internet to find a recent guerrilla marketing campaign that you believe would b (or has been) exceptionally effective. Be prepared to discuss.
Please respond to the following:
From the first e-Activity,discuss the guerrilla marketing campaign you found and identify the key elements that made it so successful. Explain your rationale.
Discuss possible best practices from the guerrilla marketing campaign that different types of small businesses could leverage. Provide specific examples to support your response