Read and analyze the case titled “CompuCo (PDF)” then, answer the questions that follow
What changes (if any) would you recommend Dr. Durand make in CompuCo’s global NPD strategy and organizational capabilities to ensure that it can achieve its worldwide NPD objectives?
What steps do you recommend that he take to successfully implement these changes?
Why does the French company want (need) to be in the U.S. market?
Compose your answer as a MS Word document . This analysis should be no more than 4 pages, 1 ½ spacing. Use 1 inch margins all around. Be sure to number your pages.
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