suppose-you-own-a-pet-shop-your-sales-are-decent-but-a-marketing-consultant-tells-you-that-you-could-increase-your-sales-and-be-able-to-charge-a-higher-price-if-you-spend-some-money-on-local-televis/

Suppose you own a pet shop. Your sales are decent but a marketing consultant tells you that you could increase your sales and be able to charge a higher price if you spend some money on local television ads. If the consultant is right, will advertising lead to an increase in quantity demanded? Or a shift in the demand curve?